Observations from the Israeli online political campaigns

A brief observation1 of the online internet campaigns for the top Israeli political parties one month before the 10 February general elections reveals some interesting analysis.
With a large population using broadband internet, all parties realise the importance of a good website to spread their campaign message. Most, if not all, of the sites include what [...]

Importance of Storytelling in Online Campaigns

In a world where politicians are accused of being disconnected with the population, the importance of telling a story that touches the emotion of the public. Storytelling is a crucial for a campaign to take off and gain support. Nicco Mele from the Howard Dean Campaign and great community building site Echo Ditto describes it [...]

Trippi’s tips to remember in Online Campaigns

It is always a good reminder make lists and remind yourself what you doing and how to go about doing it. Here is a recent list regarding online campaigning and using the internet to enhance a campaign:
Be first
Stop static, keep things dynamic
Authentic voice
Speak the truth, only the truth and nothing but the truth
Build, build [...]

The POWER of Social Networks and Internet Tools for Politicians

“Politicians’ growing awareness of the power of social networks and internet tools will transform the business of politics in the same way that the realization that the earth is round transformed the maritime industry” TechPresident Founder Andrew Rasiej
from a Wired Blog Article on discussions Post-Obama Internet campaign.


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