So the UK political parties are starting to rev up their online engines, before an upcoming elections hoping to take place around March 25 or maybe May 6 but definitely by June 3.
A quick peruse of the two main parties websites revealed some interesting revelations regarding first impressions and in the quick half a minute [...]

In a world where politicians are accused of being disconnected with the population, the importance of telling a story that touches the emotion of the public. Storytelling is a crucial for a campaign to take off and gain support. Nicco Mele from the Howard Dean Campaign and great community building site Echo Ditto describes it [...]

Is the marketing world up to date with the new type of market? The new Generation Virtual is not defined by location, age, sex but rather by its preference for online digital media usage. Gartner released a new report looking at this new marketing strategy entitled, “How to Determine Levels of Engagement for Generation Virtual.” It is interesting [...]